Our story begins in 2007 when Vadim Kleyner, our CEO and founder, was a busy IT professional. He often heard about friend’s successes in real estate, became interested, but never bought, as it looked like it was a full time job. He then saw the true opportunity. He finally bought a house in 2008 and made a profit. Turns out, what was supposed to be the worst time to buy, turned into the best, time to buy… for Smartland®. He put his IT skills to use and was able to buy 100 additional homes over the next 6 months.
We have come a long way. Our goals are to create value for our properties, our investors, and ourselves. Today, we are proud to offer investment opportunities that are easy to access, well-managed, aligned with owner-partners, and transparent. Thank you for reading our Smartland® story—we look forward to moving onward and upward together! Vadim Kleyner CEO, Smartland.
That’s how Smartland® started—with the vision of building a company that delivers a seamless investment experience for busy professionals. No one else in the marketplace offered this at the time, so we created a new approach and built strong investor partnerships over the years.
Today, we not only work for our investors but also invest in every project! Our four main partners commit their personal funds to each venture. By the time we move forward with a deal, we are so confident in every aspect that we put our own family funds at stake.
Having everything under one roof differentiates us and ensures great collaboration on our team. Proud to say that Smartland® has Investor relations, property management, marketing, architecture design and construction all under one roof. Our meetings always involve several departments for complete understanding and clear communications.
So we are constantly receiving input from everyone to make the most cohesive decisions possible. We also get economies of scale and maintenance efficiencies, using the same paints faucets, paint colors, carpets and other unit fixtures. We are buying hundreds and thousands of units and achieving great cost savings in the process.
Finally, we believe in unprecedented transparency to our investors. We provide detailed proformas to prospective investors and then post-investment, we follow up with monthly video updates, P&L statements and balance sheets. This way, every investor can measure progress against the pro-forma. Also, we invest a lot in technology and our team in the field constantly take pictures, time lapse and drone shots for social media regularly. You will always have the sense that you are a part of the project and know what’s going on from day to day.
